Tasting wine stimulates your brain more than maths, says neuroscientist

Tasting wine engages more of our brain than any other human behaviour, according to the findings of a leading neuroscientist in the US.

Guests at the Decanter Italy Encounter put in the hard yards of training. Credit: Cath Lowe/Decanter

From the first sight of the wine bottle to manipulating the wine in your mouth and then swallowing it, there is a ‘tremendous range of sensory, motor and central brain systems involved in a wine tasting’, says Yale neuroscientist Gordon Shepherd.

Taken all together, these processes involve more brain activity than listening to music or solving a complicated maths problem, he argues in his book, Neuroenology: How the Brain Creates the Taste of Wine.

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